On the eve of Madison Avenue's major ad outlook updates, influential Wall Street analyst and former ad industry insider Brian Wieser this morning issued … Read the whole story
The developer of the Brightest Flashlight app deceived consumers by transmitting their geolocation data and unique device identifiers to ad networks, the Federal Trade … Read the whole story
Twitter released an ad-targeting tool Thursday that allows advertisers to target users who have shown interest in specific brands or categories, even off the … Read the whole story
JWTIntelligence's new trend report forecasts a major consumer backlash in 2014. Privacy is a big concern and paranoia about tech intrusions is growing. Visual … Read the whole story
"The New York Times" on Thursday introduced an updated version of its Web application for tablet and desktop Web browsers that mimics the look … Read the whole story
U.S. retailers spent the most on paid-search ads during the holiday weekend, with an emphasis on mobile devices. The cost per click for smartphones … Read the whole story
Getting online video content in front of viewers remains a challenge, and limits the number of opportunities to monetize it with video ads. But … Read the whole story
Use of mobile shopping apps spiked on Thanksgiving compared to the prior Thursday this year -- but only half as much as last year's … Read the whole story
Small- and medium-sized businesses are finally embracing digital in a big way, new research shows. In less than a year, SMBs are on track … Read the whole story
I started writing this as a letter to my kids. But then you probably have a kid who could benefit from the same advice. … Read the whole story
I've spent a lot of my time over the last year talking and arguing about the online display market. I've spent a lot of … Read the whole story