The largest proposed merger in Adland has been cancelled. Publicis Groupe and Omnicom today said they have terminated their estimated $35 billion merger by … Read the whole story
In one of yesterday's two daily e-blasts from The Drum, the self-proclaimed "UK's largest marketing website by unique views," there were back-to-back stories about … Read the whole story
Infolinks has introduced an ad unit that gives publishers a new revenue stream. Tests demonstrate it produces higher engagement rates for advertisers without the … Read the whole story
Federal Communications Commission Chairman Tom Wheeler's plan to allow Internet fast lanes is continuing to draw opposition from a broad array of Web companies, … Read the whole story
Apple is reportedly on the verge of acquiring Beats Electronics for $3.2 billion, making it the company's biggest acquisition. The deal could also expand … Read the whole story
In its quarterly report filed with the SEC Thursday, Yahoo stated that its Q1 mobile sales had doubled from a year ago, but were … Read the whole story
In a partial victory for Facebook, a federal appellate panel said this week that the social networking service didn't violate the federal wiretap law … Read the whole story
Despite declining demand, new research suggests that tablets have cemented their status as essential consumer gadgets to become highly portable, always-on entertainment hubs. According … Read the whole story
Or at least attempted consolidation. Pivotal Research Analyst Brian Wieser reports that Publicis Groupe will likely continue its hunt for greater scale, as will … Read the whole story
Dove has been sending filtered photos of handwritten notes to individual fans on Instagram. (The preferred social platform for many brands, Instagram debuted its … Read the whole story
The comic, illustrating the "spicy adventure" of "Johnny DLT" (the character's reactions during and after eating a Spicy Chicken Cool Ranch DLT, or SCCRDLT), … Read the whole story