Tuesday, October 20, 2015
- FCB Chicago
FCB Chicago added Susan Treacy to its creative department as executive vice president, executive creative director. Treacy most recently worked at Leo Burnett, where she oversaw a series of brands in the P&G Portfolio including Secret Deodorant. She rejoins the FCB family, having worked early in her career at Foote, Cone & Belding San Francisco on Levi's, Sega, Fox Sports and MTV. She has also spent time at TBWA\Chiat\Day, Fallon and 22 Squared. Treacy will work on recent new business wins and digital clients. In addition, Max Geraldo of FCB Brasil also joined FCB Chicago in his first position in the United States as senior vice president, executive creative director. At FCB Brasil, Geraldo created work for Fedex, Volkswagen, Nivea, Pepsi, Unilever and Nissan. He joined the agency in 2012 and led FCB Brasil to a Grand Prix in mobile for a Nivea Sun Kids' Protection ad. The 2015 Nivea Sun Doll followed with 2 Gold, 3 Silver and 3 Bronze Lions. - Havas Worldwide
Havas Worldwide named Toygar Bazarkaya as chief creative officer for the Americas, charged with strengthening the agency's creative capabilities and building a community among creative teams throughout North and South America. In addition, Matt Howell was named global chief digital officer, charged with leading digital efforts throughout the network. Bazarkaya joins Havas from BBDO New York, where he served as executive creative officer for almost six years. Prior to that, he was chief creative officer of BBDO Germany. While at BBDO, Bazarkaya worked on brands such as Visa, Mercedes, Gillette, Campbell's, MLB, American Red Cross, Dubai Tourism and Dove Chocolate. Howell previously worked for Havas network as global chief digital officer for Arnold Worldwide beginning in 2011, and then for Havas Creative Group from 2012 to 2014. For the past year, he served as partner at Vermonster LLC, a design and technology consultancy specializing in product development. Both men will be based in New York and report to Andrew Benett, global CEO of Havas Worldwide. "Toygar has extensive experience building brands in the US and internationally, and brings a unique perspective and unmatched expertise," said Benett. "Matt is a proven innovative leader who is passionate about fusing technology with marketing, as well as creating new ways to connect brands with consumers. We are delighted about Matt's return, as he will add rigor and structure to our offering of integrated digital capabilities globally." - We Are Social
We Are Social added two senior strategy directors its New York office. Greg Eckelman joins the agency from Code and Theory, where he was a senior creative strategist. Prior to that, he served as strategy director at Big Fuel Communications, and held senior strategy positions at Grey Group, MRM Worldwide and BLiNQ Media. Robb Henzi most recently served as strategy director at VICE Media, and before that served as vice president of strategy at Havas Media North America. The duo will provide strategic insights for both existing client relationships and business development, and work with We Are Social's US and global Research & Insight teams. "The addition of Greg and Robb is representative of our investment in providing clients with heavyweight strategic thinking that goes above and beyond social tactics," said Rob FitzGerald, president of We Are Social US. "Strategy is key to our philosophy of putting social thinking at the heart of everything we do for clients." - Iris
Iris New York named Dipti Bramhandkar as head of planning. She will be responsible for taking on strategic lead for the agency and working closely with the Americas leadership team. Bramhandkar will report to Sam Noble, global chief strategy officer at iris. She will work across all of the agency's clients, including Diageo and Barclaycard. She will also work with Adam Abrahami, director of Concise, iris' insight, CRM and consulting arm, which delivers consumer insights and analytics for clients. Most recently, Bramhandkar ran her own strategy practice, DB Quill, working with agencies including Naked, DDB/Adam&Eve, ClearBlueSky, Mullen and The Burns Group, offering strategy and research services for brands including Freshpet, Virgin Atlantic, Cadbury Dairy Milk and Pfizer. Prior to that, she held senior strategy positions in New York and London at Lowe & Partners (Mullen Lowe Group), BBDO and McCann Erickson. "Dipti's a fantastic addition to our team in New York," said Noble. "She brings amazing diversity, is super smart and has a deep understanding of how provocation and participation can help modern brands shape culture and outperform their categories." - EVB
EVB hired Valerie Carlson as executive creative director of design innovation, a new position. She will work out of the agency's Oakland office and report to Daniel Stein, founder and CEO. In addition, Kathleen Foutz was promoted to managing director. She began working for EVB in 2012 as group project director and was promoted to vice president, director of account management, last year. Most recently, Carlson was executive creative director/global innovation lead at Sapient Nitro in Los Angeles, where she oversaw experience, design and content teams. Before that, she was vice president, creative at Razorfish, where she created brand, marketing and product solutions for a variety of global brands for 13 years. - Nestle Coffee-mate
Nestle Coffee-mate has hired Joel Hubbard to lead the brand’s Holiday Flavors team as associate. He is charged with overseeing the launch of Coffee-mate’s largest holiday marketing effort to date and becomes the first company employee to star in a fully-integrated, national campaign, which launched October 15. - 360i
360i was promoted Kate Paulin Charles to senior vice president, head of insights & planning. - Vocativ
Jessica Coen joined Vocativ as editorial director in charge of launching and running the company's expansion into culture, entertainment and sports coverage. She joins Vocativ from Jezebel where she was editor-in-chief for more than four years and currently editor-at-large. - Jagermeister
Marcus Thieme was named chief marketing officer of Jagermeister. - BidSwitch
BidSwitch named Scott Neville as general manager and Ilya Martynov as chief technical officer. - WGBH
Terry Fitzpatrick joined WGBH as vice president for children's education and media. - THREE
Grete Soule joined research consultancy THREE as strategist. - Comedy Central
Comedy Central named Steve Elliott as vice president, branded entertainment development. - truTV
truTV hired Bryan Terry as vice president, development and programming and Rohit Sang and Tommy Cody as executive producers. - Telemundo Station Group
The Telemundo Station Group promoted Michael Chico to executive vice president of sales; Amanda Calpin to chief financial officer; and Osvaldo "Ozzie" Martinez to senior vice president of news, digital and standards. - Mashable
Mashable hired Saba Hamedy as its first digital entertainment reporter to spearhead the site's coverage of online video. - nFusion
nFusion named Derek Oswalt as assistant media planner and Brad Saxon as senior UX architect. - ContextMedia:HealthContextMedia:Health hired Lori Flynn vice president of sponsorship marketing and operations and Loretta Lurie as senior director of strategic solutions.
- The Coffee Bean & Tea Leaf
The Coffee Bean & Tea Leaf named Adam Tabachnikoff as senior vice president of global brand strategy. - HelloWorld
HelloWorld named Russell Zack as senior vice president of products and solutions and Melissa Chyba as senior vice president of client development. - PaperG
PaperG hired Joe Zahtila as chief revenue officer. - Flashtalking
Flashtalking hired John Haake as chief marketing officer. - Discovery Communications
Discovery Communications hired Karen Leever as executive vice president & general manager, digital media. - FOUR32C
FOUR32C named Kiki Bowman as operations director, based in New York. - AwesomenessTV
AwesomenessTV hired Margaret Czeisler as chief strategy officer to lead its new brand solutions firm, Wildness, which offers research, insights and strategy services for brands that want to be relevant with youth culture. - Consumer Reports
Consumer Reports named Kelli Halyard as director of strategic media relations & organizational communications. - Target Media
Target Media named Adam Baldwin as director, client services and Jen Mnich as media supervisor. - TMBC
TMBC named Josh Schwede as senior vice president of sales and marketing. - LiveRamp
LiveRamp named Vincent Lim as head of talent and Richard Foster as UK managing director. - Framestore
Framestore added two new hires in Montreal: Kyle Dunlevy as animation supervisor and Richard Hoover as visual effects supervisor. - Jellyfish Online Marketing
Jellyfish Online Marketing hired Jim Hamilton, previously vice president and managing director for iCrossing, as managing director, head of U.S. - Sterling-Rice Group
Sterling-Rice Group tapped Walt Freese as president and CEO.
