Results for October 2011
  • UM Taps Grey's Rani As North American Chief
    Interpublic's Mediabrands unit just named Yin Woon Rani president of North America for UM, filling the role that UM Global CEO Jacki Kelley had prior to being promoted to her current position in January. Kelley has served in the dual role of Global CEO and President of North America since January. Rani joins UM from WPP's Grey Worldwide unit, where she ran the GlaxoSmithKline Consumer Healthcare team.
  • CBS won't follow exactly in Fox' digital footsteps

    Fox recently decided to restrict its customers in seeing digital versions of its TV shows through most of its TV distribution partners.  Except for some -- including Dish Network, who can view Fox shows the next day after its traditional TV airing -- most of its consumers will need to wait eight days.

    This is the start of "authentication" arrangements -- TV Everywhere initiatives -- that most major media companies want, all to make sure their distribution partners, cable, satellite and telco companies, don't get hurt.

  • CBS won't follow exactly in Fox' digital footsteps

    Fox recently decided to restrict its customers in seeing digital versions of its TV shows through most of its TV distribution partners.  Except for some -- including Dish Network, who can view Fox shows the next day after its traditional TV airing -- most of its consumers will need to wait eight days.

    This is the start of "authentication" arrangements -- TV Everywhere initiatives -- that most major media companies want, all to make sure their distribution partners, cable, satellite and telco companies, don't get hurt.

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  • Obituary: Daniel B. Burke
    Daniel B. Burke, who served as president, CEO of Capital Cities/ABC, Inc., from 1990 until his retirement in 1994, died at his home on Oct. 26. He was 82.
  • Digitas Opens A Mobile Outlet (Sort of)
    Visitors to the new Mobile Retail Showcase in the Boston office of Digitas might for a moment feel like they've stumbled into a local wireless store. The room features displays for the iPhone and Android smartphones and tablets as well as informational boards and hands-on demos of technologies like QR codes, Augmented Reality, barcode scanners and NFC (Near Field Communication). The idea is to help clients make the connection between mobile and the bricks-and-mortar retail and grasp how mobile will influence engagement with brands. "Here, we have collected a number of key mobile technologies that transform retail into one place ...
  • gyro Taps JWT's Hein
    Kenneth Hein has joined global "ideas shop" gyro as marketing director. He has been director of communications of WPP's JWT New York unit, and previously was an editor at Adweek and other trade magazines. gyro's roster includes Abbott, Audi, FedEx, HP, John Deere, L'Oreal, USG and Virgin Atlantic.
  • First Linda Yaccarino, Now Dave Cassaro
    MediaPost has learned that Dave Cassaro is out as president of cable advertising sales at Comcast's NBC Universal unit.
  • Report: Yaccarino Leaving Turner
    Linda Yaccarino, the top ad sales executive for Turner Broadcasting System’s Turner Entertainment networks plans to leave the company at the end of the year when her contract expires, reports B&C.
  • WikiLeaks Suspends Publishing, Cites Financial Blockade By Visa, MasterCard
    WikiLeaks has suspended publishing, whilst we secure our economic survival, the Web-based non-profit whistleblower said in a statement on its now-dormant site.
  • Celtra Integrated MRAID, Accelerates Mobile Ad Standard
    In another step toward mobile ad standardization, rich mobile advertising platform Celtra said it has integrated the industry's Mobile Rich Media Interface Definitions (MRAID) into its systems.
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