How many consumers know or care about real-time search? A study released this week from RTS engine Wowd indicates some ignorance: 52% had never heard of real-time search before taking … Read the whole story
For years, I have wondered why Yahoo continued to clutter its homepage as Google took more and more market share with its simplistic design. … Read the whole story
A curious bit of data emerged from yesterday's study of Q1 2010 video metrics from Brightcove and TubeMogul. Twitter referrals to videos on every … Read the whole story
A lot of folks in the media business are feeling pretty good right now -- from TV ad sellers and buyers to social media … Read the whole story
I've said before that "technology doesn't cause our behaviors to change, it enables our behaviors to change." The difference is subtle but profound. Let … Read the whole story
Marketers have the ability to rank and connect online content in a social graph that ties together people and interests in aggregate. The idea … Read the whole story
Consumers who "dwell," or linger on ads, are more likely to convert from lookers into buyers. They not only increase the time spent with … Read the whole story