SearchBlog
There are problems with automation as the online ad industry matures. Don't expect to set it and go. Software glitches happen. Still, automation continues top of mind for ad and … Read the whole story
Aegis Media today will unveil Team Epic, a new event and experiential marketing agency combining its Velocity Sports & Entertainment and Vivid Marketing units, … Read the whole story
A group of top media researchers believes it has come up with a pragmatic way to benchmark the audience delivery of TV networks that … Read the whole story
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Despite everything I hear about focus making us more effective, I'm a chronic multitasker. So you can imagine my concern when I read this … Read the whole story
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In California, former Facebook chief legal honcho Chris Kelly is running to secure the Democratic Party nomination for attorney general. Meanwhile, former E-Bay CEO … Read the whole story
Kraft used consumer communities to explore "diet" product concepts. "What they learned was that people didn't want 'diet' foods ... they wanted tasty snacks … Read the whole story
Search engine marketing and technology firm Kenshoo has signed a deal with Experian Hitwise to integrate data into its platform. The two will offer … Read the whole story
Google is making its way into the automotive industry in several deals. One could require the Mountain View, Calif. search engine to work more … Read the whole story
Microsoft turned Maps into an experience where consumers can immerse themselves in a 3D world, similar to the view an avatar might see walking … Read the whole story
