How does a high school student looking for a college to further their education find the perfect program? Answering that question, Fred Jambukeswaran found a niche and created collegeseekr.com. Rather than clicking through multiple pages and screens, the search engine aggregates and pulls in data from Web sites based on location, which could become a gold mine for brands looking to connect one on one with students through recommendations, retail and restaurants. ...Read the whole story
Various findings from app analytics firms showing massive upticks in mobile app usage and app store sign-ons over the recent holiday. ...Read the whole story
When I look back on what has preoccupied me over the last 12 months, I will say that much of it has been spent "stepping back" and trying to look at the bigger picture. As online interactions have taken a bigger and bigger chunk of our lives, trying to understand how our actions play out against a broader online backdrop has been the thing I think about most often. ...More
Whatever platform positioning has gone on thus far between Google Android and Apple iOS will seem like pre-game warm-ups compared to the next year. As Google gains massive scale with its fragmented but open model for Android, Apple continues to leverage that special brand-love and the joy of integration. ...More