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The same day the world's largest Bitcoin exchange, Tokyo-based Mt. Gox, appeared to be near collapse resulting from a flaw in the software, Microsoft announced conversion tools and charts for … Read the whole story
In a partnership announced on Monday, comScore will make real-time audience metrics available to Google DoubleClick clients through its vCE platform, allowing brand marketers … Read the whole story
Former Android executive Andy Rubin has been working with contract manufacturer Foxconn since last year to build out Google's robotics vision, per "The Wall … Read the whole story
In the battle to become online's -- and by default, digital's and possibly all other media's -- official advertising currency, comScore scored a major … Read the whole story
The latest Scion digital marketing campaign will drive online Web traffic from a common branded Web site to specific local dealerships, but an AdWords … Read the whole story
With no end in sight for Yahoo's acquisition binge, the company just snapped up social startup Wander for a reported $10 million. Conceived as … Read the whole story
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Today, brands must ensure that their primary Web sites are optimized for local markets and multiple devices -- configuring for any device and adjusting … Read the whole story
MITX has launched a search for a new president to replace Debi Kleiman, who is leaving to take a top position at Havas Media … Read the whole story
- COMMENTARY
Two things you often hear in the ad tech industry are "we need to work together" and "we need to have standard measurements." Several … Read the whole story
