Some 33% of consumers surveyed say a lack of security features stops them from making more purchases via voice-enabled devices like Amazon Alexa and Google Home. Read the whole story
A Waitlist feature enables patrons to view a restaurant's live wait time and remotely join the waiting list before arriving at the location. Read the whole story
Neutronian will announce Tuesday the launch of a compliance and source measurement verification platform that scores data quality for marketers and advertisers. Read the whole story
The trial kicks off in Atlanta, Dallas, and Phoenix with the potential to expand nationwide. Read the whole story
The move could help prevent broadband access providers like Comcast and AT&T from using subscribers' personal data for commercial purposes. Read the whole story
After trending downward throughout 2019, so-called "problematic" ad impressions spiked again in the fourth quarter, according to the latest edition of Confiant's Demand Quality … Read the whole story
Thankfully, there is a growing movement around using attention metrics to evaluate the quality (and hence, value) of media as an alternative to cookie-based … Read the whole story
The latest bot to be discovered has already earned $15m from sophisticated domain spoofing. Read the whole story
Heller has joined AI-powered ad optimization firm Persado as president, and says he is also in the early stages of forming an advisory board … Read the whole story
"Amazon hopes the grocery store will serve as a showcase for its technology as it seeks to sell its system to other businesses," says … Read the whole story
With the selection R/GA will work with Reddit's in-house creative team OrangeRed to develop Reddit's first ever brand marketing campaign. Read the whole story
Between January and February, the average sports media outlet saw its TikTok following swell by about 400,000 users, the analytics firm found, reports Conviva. Read the whole story
The overall level of malicious and low-quality programmatic impressions is down vs. 2018, and in-banner video ads have plummeted over the past eight quarters, … Read the whole story