While early concerns focused on GAI's potential to replace jobs and spread harmful content and misinformation, publishers now are concerned with copyright infringement and plagiarism. Read the whole story
Bing users on desktop can now talk to the chatbot and it will reply audibly. Microsoft has rolled out voice support for the search … Read the whole story
The FTC is set to file for an injunction that would enable it to stop the acquisition before the deal's July 18 deadline, a … Read the whole story
Google, Microsoft, and OpenAI have restricted access to their generative AI chatbots and technology in Hong Kong due to fears of how China's influence … Read the whole story
Brand uplift, message recall, purchase intent, and brand affinity are some of the metrics that will benefit. Attention signals combined with brand signals show … Read the whole story
LinkedIn is launching a suite of tools including the "CMO Scorecard," "B2B Index" and "B2B Leaderboard" intended to help companies better understand how brand … Read the whole story
GSN has a knack for applying just the right touch to its original shows, and this new one -- "Hey, Yahoo!" -- is no … Read the whole story
UGC now accounts for more than a quarter of all ad spending -- up from less than 10% just six years ago, according to … Read the whole story
The new solution distributes AI capabilities across media, the firm says. Read the whole story
The report details a number of ongoing trends including the growth of retail media which is the third-fastest growing advertising channel in 2023 behind … Read the whole story
The estimated 5% decline in open programmatic platform ad spend on global CTV platforms is the first year-over-year decline since at least 2019, when … Read the whole story