Friday, April 29, 2016

Around The Net

  • Facebook And Twitter Battle Moves To Video Marketing

    This week both Facebook and Twitter revealed first-quarter results and their fortunes could not have been more different. Facebook founder Mark Zuckerberg was left haling a "great start to the year," while Twitter was left lamenting soft advertising demand. In their earnings calls both companies revealed that they both see live video as a key battleground in the future, meaning that things could get messy. ...Read the whole story

The Importance Of Harnessing Social Influencers For General Election

Influencing a sizeable but specific audience on social media can be challenging for politicians, particularly in an era when political advertising can become stale and overwhelming. ...More