Wednesday, March 4, 2015

Around The Net

  • Neighborhood-Based Social Net Nextdoor Gets $110MThe New York Times

    Nextdoor -- a social network for geographically close contacts and affiliations -- just raised $110 million at a valuation of $1.1 billion. “The investors seem to believe that there is more money to be had in small -- neighborhood-size – communities,” The New York Times reports. Yet, “Many Internet companies, including AOL, Google and Foursquare, have already homed in on this market, with mixed success.”  ...Read the whole story

  • Twitter Adds Security Layers To Digits ServiceTechCrunch

    Twitter this week is a couple new features to Digits -- its service that helps developers integrate simpler, password-free login options into third-party mobile applications. They include a friend finding function and two-step verification, TechCrunch reports. “While already Digits was offering a more secure way for users to log into apps by using their phone number instead of a username and password combination … the option to include two-step verification provides another layer of security.”  ...Read the whole story

  • Always Releases New #likeagirl CampaignMarketing

    Always, the P&G-owned feminine care brand, launched the campaign last June with a film that showed how the phrase can have a significant effect on girls' self-confidence when used as an insult. It was viewed more than 85 million times in 150 countries, according to P&G, and featured in Marketing's Top 10 Marketing Moments of 2014. The new video is titled 'Like A Girl -- Stronger Together' and is designed to inspire girls to "rewrite the meaning of 'like a girl'," according to Always Global Vice President Fama Francisco. ...Read the whole story

How Hispanic Gen Z Will Change Everything

As the tail end of millennials turn 21 and graduate from college, it's time to turn our attention to next major consumer group - those under 21. Gen Z is huge. According to the U.S. Census ...More

  • Desktop Ain't Dead Yet

    More people are using mobile devices to access the Internet, but this doesn't mean desktop is in decline. In fact, desktop Internet usage continues to grow too, albeit at a slower rate than mobile Internet usage, ...More