It still doesn't make the slightest bit of sense to me, but the "social shopping" phenomenon evidently makes a great deal of sense to people with lots of dough to … Read the whole story
Social media may be one of the most talked about segments of Madison Avenue's media mix, but it's still relatively miniscule, according to a … Read the whole story
Even though I've excerpted portions of it here, do I ever have a must-read for you: the Q&A; posted yesterday between Elliott Schrage, Facebook's … Read the whole story
I have a friend who is a bit, shall we say, retiring. On Facebook, he goes by his alter ego: an ASCII mouse with … Read the whole story
We're getting so good at motivating consumers that we're motivating them to death. If you thought it was tough to bring Lazarus back, just … Read the whole story