No, this is not a joke in very bad taste, much as I wish it were. In addition to being an absurd American tragedy, the story of Alexandra V. Tobias and her infant son Dylan Lee Edmondson, will doubtless provoke more warnings and laments about social ills "caused" by social media. But as in other cases this blames social media for basic human failings, like being evil. Obviously this is a terrible story all round, and I can almost hear media columnists all over the Web gearing up to highlight the social media angle. But once again, I feel obliged ...Read the whole story
Visible Technologies plans to release social and search tools that allow marketers to support online campaigns. More than a year in the making at a cost of about a million dollars, Visible Intelligence organizes searches and analyzes massive amounts of data through what the company calls a "search-and-relevance engine" built on similar technology to Google. ...Read the whole story
Fashion victim, fashionista: these are words not easily applied to me. However, I have learned one valuable lesson over the years by observing an industry that's always on the lookout for the next big thing: if you wait long enough, past trends and patterns will make a comeback. This is exactly to the case with social media right now. As all things social start to mature, the same evolution that took place in the digital marketing industry only a few years ago is emerging: social is fast becoming less about experimentation, and more about regular production. ...More
I hope you agree that every now and then, it's actually time to revisit MySpace, the site about which Gawker said earlier this week: "MySpace shares user data with advertisers, too, if anyone cares." ...More