The alleged "digital divide" notwithstanding, U.S. Hispanics are enthusiastic users of social media, according to a new survey of 650 online Hispanic adults by uSamp -- but they're also more … Read the whole story
Dr Pepper has partnered with Marvel Entertainment for a multiplatform campaign centered around a series of eight collectible cans featuring superhero characters from "Marvel's … Read the whole story
Mobile is quickly becoming the "backbone" to advertising strategies, with Google+, the "social spine" supporting Gmail, YouTube, Wallet and other applications for about 170 … Read the whole story
In a new study by Corporate insight, nearly 90% of the financial firms studied were found to now have a social media presence of … Read the whole story
According to eMarketer's latest usage projections, smartphone adoption will drive considerable growth in video, music and social network access on handheld devices in the … Read the whole story
The ability to leverage the email channel to build and grow a Pinterest presence is a relatively easy task to accomplish. Here are a … Read the whole story
Nearly every month this year, we've heard about some small social network that's the next big thing. Twitter, Pinterest, Tumblr, Instagram, and others have … Read the whole story
New findings from a Nielsen survey of more than 28,000 online respondents from 56 countries around the world provide fresh insights to help marketers … Read the whole story
Believe it or not, here, in this week that Instagram was bought by Facebook for a mere $1 billion, I've been struggling with the … Read the whole story
Lawmakers in Maryland have voted to prohibit employers from asking workers or job applicants for their passwords to social media accounts. The measure (SB … Read the whole story
We've all heard about Instagram's sale to Facebook: 13 employees. 18 months of work. No revenues. One billion dollars. I suspect that there are … Read the whole story