Social Media & Marketing Daily
Monday, July 30, 2012
  • IAB Pushes For DIY Ad Units, Modules

    Industry insiders believe agencies, brands and publishers need to take steps to create and adopt drag-and-drop display ad units online -- or they risk ... Read the whole story

  • Enterprise Debuts Spot During Olympics

    The spot, which focuses more on patriotism and less on the sports aspect, will run on NBC over the duration of the event, including ... Read the whole story

  • New Ultimat Vodka Video Goes Viral

    The video, part of the brand's "Find Balance, Find Ultimat" campaign, shows a window washer dressed as a businessman flashing signs at office workers ... Read the whole story

  • Celebrities Make Phone Cases Fashionable

    This September, Case-Mate, which makes covers for all sorts of electronic devices, will launch an advertising campaign highlighting how matching the right cover for ... Read the whole story

  • Chief Change Officers: How Activist CEOs Are Driving Increased Social Impact

    There's something radical going on in the C-suite lately. Business leaders are acting in bold ways-showing increased impatience with the status quo and taking ... Read the whole story