Thursday, January 17, 2013
  • Graph Search Will Change Marketing, Social Behavior

    While opinions vary regarding the impact Facebook Graph Search will have on members and marketers, most believe the feature will impact the change of online social behavior. ...Read the whole story

  • Facebook Debuts Graph Search, Could Rival Yelp

    Given Facebook's massive presence, it could take weeks for analysts to glean all the implications of the company's new social search offering, Graph Search, which lets users search the social graph for people, pictures, and places -- including local businesses. ...Read the whole story

  • Campaign Promotes Benefits Of Travel

    A national awareness campaign will showcase new research which highlights travel's positive effect on life, business and community. The campaign, which includes the Web site TravelEffect.com, aims to make sure people understand the impact that travel has on relationships, health, education, business and communities. The campaign will use earned and paid media to convey research findings, with an emphasis on social media. In addition, state and district data that provide key travel impact measurements will be posted. ...Read the whole story

  • Consumers Conflicted About Tech Impact On Health

    The digital era provides access to health information. But there's also growing concern that computers and the rise of social networks promote the sedentary lifestyle that leads to obesity. ...Read the whole story

Around The Net

  • Future Uncertain For Social Startup LockerzTech Crunch

    Lockerz, a social commerce and photo-sharing service, is hemorrhaging staff, TechCrunch reports. The startup -- which has so far raised some $43.5 million from Kleiner Perkins Caufield & Byers, DAG Ventures, Live Nation and Liberty Media -- is defending the layoffs as part of a broader restructuring. TechCrunch, however, wonders whether Lockerz can regain its mojo.  ...Read the whole story

  • In Focus: Use Of Copter Crash Twitter PhotosThe Guardian

    The fatal helicopter crash in London on Wednesday morning once again put Twitter in the spotlight, with the social network beating traditional media to the story with instant eyewitness accounts, pictures and video. That BBC Radio 4 Today programme referred to Twitter as the news was breaking showed just how much social media has transformed the way mainstream news organisations cover breaking stories in recent years. ...Read the whole story

  • SEO Tips For Facebook Graph SearchFacebook Studio

    A post on Facebook Studio provides insight into optimizing for Graph Search. Moving beyond the suggestion that businesses complete Fan pages, it tells us to consider that results returned from queries are based on information that members have shared about the business and the connections of the person searching. It's also important to keep in mind that Facebook may suggest topics in the search bar that then can trigger Web searches. The post provides other tips as well. ...Read the whole story

  • Judge Rules Against News Use Of Tweeted PhotosReuters
  • Twitter Index To Follow Oscars HypeRed Rocket Media
  • Judge Sets Social Media Intellectual Property PrecedentReuters
In Defense Of Facebook's Graph Search

Graph Search empowers users to cut through the noise to find content that is actually interesting and useful to them. Graph Search is a way for people to capitalize upon the volumes of personal data readily ...More


  • Instagram: Let's Try That Again

    Instagram notified users yesterday that its new privacy policies and terms of service went into effect. Call it another missed opportunity to deepen relationships with users and perhaps be genuinely innovative. ...More

  • Reaching Social Media Users In 2013

    A lot has changed in the social media space in the last few years. Duh! Along with the technological leaps, though, we've seen a change in the ways that moms connect with brands. Once simple relationship ...More

  • The Social Media Menagerie