One of social media's biggest benefits, from the governmental perspective, is that it encourages people to divulge all kinds of details about themselves publicly, making it easier to create a ubiquitous, panopticon-type surveillance system, otherwise known as the Eye of Sauron. Yay! ...Read the whole story
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food
Lay's Announces Crowdsourced Flavor Finalists
From now until May 4, consumers can vote each day for their favorite finalist flavor on the Lay's Facebook page, via Twitter using the hashtags #SaveChickenWaffles #SaveGarlicBread or #SaveSriracha, or via text message by texting "VOTE" to 24477 (CHIPS). ...Read the whole story
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Twitter Mobile Users More Engaged With Brands
It's no secret that much of the activity on Twitter these days is happening on mobile devices. Its biggest mobile adherents are more likely to be active, engaged users and a receptive audience for brands. ...Read the whole story
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restaurants
Pizza Hut: Tweet For Last-Minute V-Day Gifts
Pizza Hut is offering a Valentine's Day solution for procrastinators. Between Feb. 11 and 13, those who tweet @PizzaHut using the hashtag #LastMinuteLovers with a plea for help will have a chance to win one of 24 daily (one per hour) Last Minute Lovers Packages. ...Read the whole story
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We Are Social; Nick Fuller and Peter Fontana
We Are Social hired Nick Fuller as marketing director and Peter Fontana as research & insights director. ...Read the whole story
Around The Net
- Raytheon Tests "Extreme" Social Analytics Guardian
- Nextdoor Expands Neighborhood Networks All Things D
- Study: Cyber Crime Higher In Search Engines Than Pornographic Sites The Times Of India
- 'WSJ' Uses Twitter Videos To Report On Fashion Week journalism.co.UK
- EU Will Fight Data Protection Law Curb Computer Business Review
- Facebook Sued On Behalf Of Deceased Programmer Computer Business Review
- Freesat Adds YouTube To Its Lineup PaidContent.org
Online advertising spend should reach $50.8 billion in the United States by 2015 -- up from $36.1 billion this year, according to the ZenithOptimedia New Media Forecasts report. Search will contribute $18.8 billion and social media, $8.4 billion, up from $14.9 billion and $4.6 billion this year. ...More
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A&W Root Beer Mascot Gets Own LinkedIn Page
Ever ask a friend or co-worker to write you a coveted LinkedIn recommendation, to boost your online business profile? It's up there with pulling teeth. A&W Restaurants saw an opportunity in this space and created a LinkedIn profile for its mascot, Rooty The Great Root Bear. Anyone who connects with Rooty will receive the ultimate LinkedIn gift: a free, personalized (somewhat tongue-in-cheek) recommendation. ...More
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