It might be time to reconsider whose Facebook posts you read, since it turns out that emotional states, including good and bad moods, can spread from person to person via … Read the whole story
To target consumers in local markets, national brands increasingly look to social media before more conventional channels, such as email, sponsorship, or newspapers. Nearly … Read the whole story
For St. Patrick's Day, the ad tech specialists at Aerva plan to post user-submitted selfies on the Clear Channel Spectacolor board in Times Square. … Read the whole story
The total number of full-suite enterprise social-platform subscribers is expected to more than double from 208 million in 2013 to 535 million in 2018. … Read the whole story
Facebook is helping to drive younger readers to news sites, but turning them into loyal users remains a challenge, according to a new study … Read the whole story
I love upstate New York. Ms. Brown M&M can't score insurance from the GEICO gecko. Let's launch! Read the whole story
As I said in my last column, Facebook's recent acquisition spree seems to indicate that its strategists are trying to evolve from being our … Read the whole story
What if you take complex data and present it in ways a typical person could understand in a Twitter tweet or a status update … Read the whole story