The Social Graf
The Republican National Committee is launching a social media campaign targeting Hispanic voters, intended to build support for Donald Trump's presidential run. Read the whole story
Procter & Gamble's 'Thank You, Mom' campaign has generated high levels of engagement over the last week as the brand celebrates the world's athletes … Read the whole story
Dubbed Promoted Video, the new product simply invites brands to share their ideas in video form -- then gives their offerings prominent placement. Brand … Read the whole story
- COMMENTARY
A recent report from Trusted Brands says marketers prefer social sites for campaigns over YouTube. Agencies are a little less sure, but it appears, … Read the whole story
- COMMENTARY
The outcome of the ongoing battle between Facebook and Adblock Plus will have sweeping ramifications for programmatic advertising. Read the whole story
