- Amazon Gives Brands Bigger Baskets
MediaDailyNews, Laurie Sullivan - Saturday, September 16, 2023
Amazon has released a feature for merchants' websites called Buy with Pri ...
- Meta Preps 'AI Holiday Season' With AI Bid Multipliers, Budget Scheduling
Media 3.0, Colin Kirkland - Friday, September 15, 2023
Meta is prepping marketers for the world's "first AI-powered holiday season" wi ...
- Pinterest CEO Pledges A Safer Platform For Users, Advertisers
MediaDailyNews, Laurie Sullivan - Wednesday, September 13, 2023
"If we don't come through on this pledge - if we don ...
- TikTok Shops Now Available To All U.S. Retailers
MediaDailyNews, Colin Kirkland - Wednesday, September 13, 2023
TikTok Shop will allow brands to sell their goods through a produ ...
- Fewer Consumers Buy Name Brands Amid Economic Doubts
Research Intelligencer, Robert Williams - Thursday, September 14, 2023
Marketers should emphasize the value of their brands in their advertising ...
- The Future Of UGC On TikTok Shop: A Q&A With Thomas Ma
MediaDailyNews, Colin Kirkland - Monday, September 11, 2023
Thomas Ma, TikTok creative marketing partner and managing director, Sapphire Studios, discuss ...
- Amazon Prime Comes To Shopify Stores
MediaDailyNews, Laurie Sullivan - Wednesday, August 30, 2023
The Buy with Prime app for Shopify began rolling out as invite-on ...
- Holiday Shoppers Are Budgeting $500 For Gifts, Study Finds
Email Marketing Daily, Ray Schultz - Thursday, August 24, 2023
Those who are receiving gifts want cash or gift cards, Aki Technologi ...
- TikTok To End 'Storefront' Feature, Focuses On In-App Shopping
MediaDailyNews, Colin Kirkland - Wednesday, August 23, 2023
Advertisers will not be able to run active shopping ads using Storefro ...
- New TikTok Fulfillment Program Pushes In-App Shopping In The UK
Digital News Daily, Colin Kirkland - Wednesday, August 9, 2023
To make it easier for merchants in the UK sell on TikT ...
- OMG Buys Two Brazilian Agencies, Outpromo and Global Shopper
MAD, Steve McClellan - Thursday, July 27, 2023
Outpromo has worked with Omnicom agencies in Brazil since 2014 and shar ...
- TikTok To Launch Its First Shopping Center In The U.S.
Digital News Daily, Colin Kirkland - Wednesday, July 26, 2023
TikTok will launch its "TikTok Shop Shopping Center" in the U.S. ...
- Shopify Leans Into AI With New Suite Of Offerings
Email Marketing Daily, Ray Schultz - Thursday, July 27, 2023
The featured tools include Sidekick, a commerce assistant, and new email capabilit ...
- The Future Of Live Shopping: A Conversation With Sune's Brian Beitler
Digital News Daily, Colin Kirkland - Thursday, July 20, 2023
Sune Founder Brian Beitler talks about taking window shopping to mobile, li ...
- Klarna And Stellar To Develop eCommerce Tool That Bridges Physical, Digital Shopping
Digital News Daily, Colin Kirkland - Monday, July 3, 2023
AI-powered payments platform Klarna and retail experience agency Stellar Global will devel ...
- Google, Microsoft Create More Ways To Let Consumers Shop
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, June 29, 2023
Google has stepped up options for consumers to purchase from retailers a ...
- NBCU's One Platform Strikes Wells Fargo Credit Card Deal For Shoppable TV Products
Television News Daily, Wayne Friedman - Wednesday, June 14, 2023
The NBCU One Platform Commerce deal with Wells Fargo offers cardholders w ...
- YouTube Expands Eligibility To Its Partner And Shopping Affiliate Programs
Digital News Daily, Colin Kirkland - Tuesday, June 13, 2023
YouTube is further expanding creator access by lowering its eligibility criteria a ...
- Retail Media Keeps Growing, Despite First-Party Data Flaws
Retail Insider, Sarah Mahoney - Wednesday, June 14, 2023
A new report from Coresight Research estimates advertising in retail media networ ...
- Report: Most Grocery Shopping Will Be Done Online Within The Next Decade
Mediapsssst, Richard Whitman - Sunday, June 11, 2023
About half of consumers consider online to be more personal, according ...
- Parents Are More Mindful Of Back-To-School Spending
Research Intelligencer, Robert Williams - Monday, June 5, 2023
Amid economic uncertainties, almost all parents said they research products and pric ...
- Persado Debuts Generative AI For Online Carts
Email Marketing Daily, Ray Schultz - Tuesday, May 16, 2023
The generative AI tool from Persado dynamically provides words and phrases, t ...
- TikTok Launches AI-Powered Video Shopping Ads With Smartly.io
Digital News Daily, Colin Kirkland - Friday, May 12, 2023
TikTok has introduced a new video shopping ads feature to its Marketi ...
- Amazon Launches Video Shopping Feed, Allows Users To Shop As They Scroll
Digital News Daily, Colin Kirkland - Friday, May 5, 2023
The in-app shopping feed, personalized with photos and videos, is now availab ...
- Personal Perks: Consumers Are Spending On Small Luxury Items In A Shaky Economy
Email Insider, Ray Schultz - Wednesday, May 3, 2023
Texting was on the rise in Q1, producing 28% more revenue year-over-yea ...
- Shopify And Criteo Are 'Kindred Spirits'
Data & Programmatic Insider, Laurie Sullivan - Monday, May 1, 2023
Shopify added Criteo as an app in 2022. Since then the commer ...
- Meta Tests New Automated Tools For Shops Ads, Implements Required In-App Checkouts
Digital News Daily, Colin Kirkland - Friday, April 28, 2023
Meta has announced its further investment in AI ad targeting through Sho ...
- Gen Z Shopping: 79% Originates On Social Media, Study Shows
Digital News Daily, Colin Kirkland - Friday, April 21, 2023
LTK's 2023 Gen Z Shopper Study shows that the majority of G ...
- Qurate Retail Group Looks To Attract Young Shoppers With New Mobile App
Digital News Daily, Colin Kirkland - Tuesday, April 4, 2023
QVC and HSN-owner Qurate Retail Group has announced an experiential video-shopping platfo ...
- Brand Influencer Platform Launches Social Media Advertising Via Content Creators
Digital News Daily, Colin Kirkland - Friday, March 31, 2023
Creator-guided shopping platform LTK has launched a new ad solution that invit ...