Tag results for "sxswi" for March 2015
- GM Listens Globally, Reworks Products Responding To U.S. Twitter, Facebook PostsGeneral Motors is launching an enterprise wide social tool to its internation ...
- Google's Diversity Message Gets Lost In Schmidt's InterruptionsLack of workforce diversity has become a hot topic among Silicon Vall ...
- Cheetah Mobile Acquires MobPartner For $58 MillionCheetah Mobile, a China-based software company known for products like Clean Mast ...
- Post-Purchasing Commerce As a Tap Away at SXSW PanelThe focus on certain mobile commerce technologies sometimes can be used ...
- SXSW: How 7-Eleven, TD Bank, Mazda Utilize Social Media To Redefine Convenience7-Eleven will launch an electronic bill pay app that enables consumers ...
- Intel Uses Supply-Chain Practices To Integrate Beacons In Retail MarketingIntel is taking its knowledge of supply chain manufacturing techniques and applyi ...
- The Messaging vs. the Beacons at SXSW PanelThere are beacons and then there are beaconed messages. During the MediaPo ...
- Yep, Mobile Ads Suck!: Coke, Kraft, Papa John's Know WhyLet us count the ways. Marketers at OMMA@SXSW not only told ...
- SXSW: Long Live Music And Content On Mobile, VideoMusic, tech, film, and barbecue are among the reasons that fans desce ...
- Blippar AR Visual Image Search @SXSW Demonstrates Emerging Content Marketing StrategyBlippar demonstrated Saturday a new version of its mobile augmented reality sear ...
- Adidas Uses Technology To Track Products Into Stores, Gain Insight Into Purchase FunnelAdidas has extended its supply chain processes and best practices into t ...
- gTLD Domain Registry Donuts Launching First Advertising CampaignDonuts, a domain registrar, will launch its first advertising campaign Monday, aft ...
- 2 Days, 21 Marketers: Nope, You Didn't Miss OMMA@SXSW After AllCouldn't make it to SXSW for our galaxy of 21 brand markete ...
- Yahoo's One-Time On-Demand Passwords Text To Mobile @SXSWForgot your password? Yahoo released an on-demand one-time sign-in option for use ...
- Brian Grazer @SXSW Curiosity ConversationsAcademy Award-winning producer and Hollywood ledged Brian Grazer took the stage ...
- Esurance Wants To Stay Master Of Its Own Data DomainThe digital native brand built its own DMP, runs its own programmat ...
- SXSW: esurance To Ad-Tech And Trading Desks: Stop Pretending To Be TransparentThe programmatic ecosystem should be on notice: as brands get savvier abo ...
- SXSW: Pinterest: We're Not 'Social Media'...And We Don't Pay For AdvertisingThis is all about ME, not about YOU, says Pinterest's head ...
- Agency Real-Time Newsroom @SXSW Amplifies Festival BuzzResolution Media, FleishmanHillard, and Annalect have created a real-time newsroom dubbed StoryConne ...
- The IoT Ad Of Tomorrow Is YouThe fate of marketing and advertising, and the fragmentation in a wor ...
- SXSW: A Soccer Ball With A HistoryNFC tagging in the Internet of Things will give objects complex historie ...
- Adidas Uses NFC To Create Shoe With BenefitsJon Werner, Innovation Explorer at Adidas, goes on "trend walks," where ...
- SXSW: A Laugh, A Cry, A Wow: What Is Creative Now?Yes, even data can be creative. If the right piece of da ...
- SXSW: Programmatic Needs An AssistantMarketers realizing that programmatic by itself doesn't deliver the best impact. ...
- What Messages Do Your Influencers Send?Consumers leaving messages on sites like YouTube becomes as important as t ...
- YouTube Divas?They may be young, amateur and eager, but YouTube celebs can ...
- Popular On YouTube, But Not On SnapchatThe changing face of YouTube stars require the influencer to be popul ...
- Mary Kay Is Crushing It On WeChat: Yes, Mary KayChinese messaging app WeChat gives brands a staggering level of access ...
- It's All About Smelling The Bacon At SXSWHere's a little bit of trivia from the OMMA @SXSW show featu ...
- Why Mobile Ads SuckTom Bick, Senior Director, Marketing, Kraft; Jim Ensign, VP, Global Digital Marketin ...
