Tuesday, November 24, 2015
  • SYNC Retargets TV Audiences On Mobile Devices

    SYNC, a spinoff of second-screen television software company Visiware, has announced the development of a mobile ad format that can coordinate with TV advertisements to serve "rebound" ads to mobile devices. ...Read the whole story

  • Ooyala Unbundles Its 'IQ' Video Analytics Service

    Ooyala, a subsidiary of telecommunications and media company Telstra, is launching a stand-alone version of its video analytics service, Ooyala IQ, that can be used on any device. ...Read the whole story

  • TVEyes Asks To Lift Restrictions On Social Media Sharing

    TVEyes has asked a federal judge to lift an injunction requiring it to implement procedures to block subscribers from sharing Fox News clips on social media services. ...Read the whole story

  • Viacom Urges Social Change Via Video

    "Viacom and Witness are both dedicated to sharing the power of visual storytelling with citizens around the world," Ali Tuck, VP, corporate responsibility at Viacom, tells "Marketing Daily." "This powerful collaboration was a great opportunity." ...Read the whole story

  • Wired To Produce Shows For Netflix

    Wired magazine is partnering with RadicalMedia to produce a new series for Netflix devoted to design. The new series, scheduled to debut in fall 2016, will consist of eight hour-long documentaries giving viewers an inside look at the work of famous creative types, focusing on the role design plays in their work. ...Read the whole story

  • Bogusky's Visibl Strikes Deal With SpotX, Gives Small Advertisers Access To Premium Video Inventory

    Alex Bogusky's Visibl will likely boost its visibility today among Madison Avenue's programmatic video market makers following news that it will enable small- and medium-size businesses to tap directly into publishers' biddable video inventory via a deal with SpotX. Visibl said the deal covers "premium placements with key publishers," suggesting the platform will create competition for big advertisers and agencies pursuing premium inventory. Visibl didn't define what that is in the announcement, but it has said it's goal is to "democratize programmatic ad buying for the little guy, enabling small advertisers to target major sites for as little as $50. ...Read the whole story

Around The Net

  • Disney Life Channel LaunchedThe Guardian

    Disney has unveiled its eagerly anticipated new family-focused subscription streaming service, DisneyLife, launching in the UK first ahead of a global rollout. The new service, launched days after YouTube launched its own kids app in the UK and Ireland, brings together the Hollywood giant's trove of kids' content, from Bambi and The Jungle Book to Pixar's Toy Story franchise and more modern blockbusters such as the Pirates of the Caribbean series. DisneyLife costs GBP9.99 per month. ...Read the whole story

Fast-Forwarding TiVo: Why Did Rogers Bolt?

Tom Rogers' sudden surprise departure as CEO signals an inflection point for TiVo, a consumer electronics brand that remains synonymous with consumer control of media, even if Madison Avenue's attention has begun shifting to Web- and ...More