Does the media embrace feuds? Of course. Bitter face-offs drive clicks, ratings, etc. Why? Because people who think the media are making too much of the battles can't get enough … Read the whole story
This weekend's MTV Movie Awards (and its promotional run-up) blur the lines between entertainment and advertising -- as well as traditional and new media … Read the whole story
LOVEFiLM, an Amazon company, struck a deal with Warner Bros. International Television Distribution to bring TV content already available on the LOVEFiLM.com Instant. Read the whole story
Worldwide over-the-top video revenue continues its sharp growth -- with Netflix, Hulu, Apple, and Amazon pushing the business. The OTT market is now $8 … Read the whole story
Corona Extra, Corona Light and Modelo Especial are using retail promotions to invite consumers to celebrate Cinco de Mayo. Corona's promo, which runs through … Read the whole story
By one measure, Netflix could equate to being the biggest U.S. cable TV network -- in terms of viewing time per day, per its … Read the whole story
Adap.tv this morning is releasing its/ State of the Industry report showing continued enthusiasm for the online video sector. Survey results also show 66% … Read the whole story
Merging with its rival DirecTV is one possible move for Dish, whose newly deep pockets feature "a record $10 billion in cash... the most … Read the whole story
TV producers have tried experimenting with all sorts of tricks down through the years to keep viewers watching during TV commercials breaks -- even … Read the whole story