All people are talking about today is ABC's "Jimmy Kimmel Live" -- specifically, the YouTube sensation "Worst Twerk Fail EVER - Girl Catches on Fire!," now known as a wide-ranging … Read the whole story
More than half of the core U.S. TV viewing population viewed some streaming video in a given week. Some 51% of those 13-54 years … Read the whole story
Yahoo on Monday launched an app version of its Screen video hub for iOS devices in connection with the announcement of its comedy fall … Read the whole story
CBS has struck a fall in-store retail marketing deal with Yogurtland for all eight of its comedy series. Starting Friday, Sept. 13 and through … Read the whole story
Mazda will be featured on a new show for the OprahWinfrey Network this week called the "The Customer is Always Right?" It is the … Read the whole story
With the intent of expanding its global business, NBCUniversal is bringing in television executive Jeff Shell to run day-to-day operations at Universal Studios as … Read the whole story
In its 18th year of partnering with the National Football League as an Olympic sponsor, Visa USA is looking to give football fans the … Read the whole story
DDB Chicago launched a 15-second TV spot for Skittles that will change the way you think of a toothless grin. In “Smile,” two teenage … Read the whole story
Patron Tequila is debuting a new series of TV ads as part of its "Simply Perfect" integrated campaign, which launched in June in print … Read the whole story
truTV promoted Marissa Ronca has been promoted to senior vice president of development & original programming, and Michael Lanzillotta to senior vice president, general … Read the whole story
Jeremy Male has been named CEO of CBS Outdoor Americas, the company announced Monday. His appointment, effective later this month, comes as CBS Outdoor … Read the whole story
Broadcast networks this season will probably see even lower overall traditional ratings. The good news is that they can muse about how much nontraditional … Read the whole story
The Aug. 25 episode of "The Newsroom" offered a line of dialogue that amused the small fraternity of geeks who think about media measurement. … Read the whole story
GroupM's Xaxis unit this morning launched Xaxis TV, a new platform meant to bring traditional TV-like measurement to "broadcast quality" online video inventory. The … Read the whole story
As viewers continue to acquire tablets and smartphones, there will be ample opportunity to deliver more news to the engaged and mobile viewer. The … Read the whole story
When viewers see online content on a smart TV, they'd rather see the traditional TV commercial, not the pre-roll, according to new reserach from … Read the whole story
In the boardrooms and studios of the creative services and customer experience industry, otherwise known as advertising, failure is an old friend. The concept … Read the whole story