The new season opened with Ray sitting down with a therapist to discuss his family issues. Read the whole story
Chris Noth, Terrence Howard, Nicole Scherzinger and other celebrities are featured in six different TV commercials for Tubi, playing their performer-characters who are struggling … Read the whole story
Looking at all regular-season games on five networks, the average Nielsen viewership is 15.8 million vs.15 million through 10 regular-season games in 2018. Read the whole story
The $10 or 22% price increase reflects live sports cost hikes in particular. Minus live TV, ad-supported and no-ads plans cost $6 and $12 … Read the whole story
To illustrate the relative role that paid media-based advertising has in the overall marketing mix, GroupM Business Intelligence analyzed a subset of some of … Read the whole story
Redbox has agreed to resolve a battle with Disney by refraining from selling codes that enable consumers to download Disney's digital movies, the companies … Read the whole story
The lines are blurring between TV's role as a high-reach, long-term brand builder and a short-term targeted sales activation platform due to the growth … Read the whole story
Please join MediaPost Jan. 23 to celebrate MediaPost's "Agency of the Year" award winners in the following categories: Media Agency: Mindshare; Holding Company: Omnicom; … Read the whole story
Can HBO Max convince new streaming video customers it's worth three times -- or more -- the price of others? Sure, with a show … Read the whole story
There are simply too many services spending too much money on content that no human can keep up with anymore. Read the whole story
Even if he felt compelled to do it, what about some contrition and empathy? Read the whole story