Television News Daily Editions for April 2022
Television News Daily - Friday, April 15, 2022
Streaming's Achilles Heel: People Who Sign Up For One Show, Then Bail
Sinclair Strikes Broad Distribution Deal With Charter Including RSNs, But Problems Remain
An Inconvenient Truth
Bringing Clarity To The Future Of Multiple Media Currencies
To Get Premium Streamers, Subscribers Go Direct To Company Sites, Less To Roku, Amazon
Local Digital Ad Spend To Surpass $92B, Budgets Shift From Paid Search To Targeted Banners
New Disney+, Nat Geo Bundle Pairs Print, Streaming
Global Marketers Say Brand Awareness Is Most Important Metric
Google Goes Social For Creator Labs Season 6
Minnesota Twins Names Media Bridge Advertising As Media AOR
NextGen TV Is Coming: More A Slow Walk Than A Sprint For Advertisers, Viewers
CTV: Let The Game Ads Begin
Thank You, ANA, For Helping Bring Industry Conferences Back
Television News Daily - Thursday, April 14, 2022
Sinclair To Partner With USSI Global For Datacasting Test In Electric Vehicle-Charging Station Market
Obit: Nielsen TV Ratings Stories, Dead At 72
Comscore Movies Hires Movie Studio Vet Michael Viane To Revive Movie Product Business
Dentsu Deploys 'Attention Metrics,' Begins Transacting On It
Rakuten Prepares For Big Give Week To Reward Loyalty
Garbage In, Garbage Out
Is CNN+ Start More Of A CNN 'Less' Or CNN 'Even'?
Marketing As An 'Original Digital' (OD)
Television News Daily - Wednesday, April 13, 2022
If You Make News Here, You Will Make It Everywhere
CBS' 'Masters,' With Tiger Woods, Returns To High Pre-Pandemic Viewing Levels
IMDb TV Rebrands As Amazon Freevee
IAB Tech Lab Updates Ads.txt To Help Buyers Determine Owner, Manager Of Inventory
With Under 10K Daily Users To Date, CNN+ Could Be In For Cutbacks, Say Sources
Outbrain Hits $1B In 2021 Revenue - Where Will Its New CMO Take It?
Netflix Running Ads: Shift May Be Inevitable
Will 'Attention' Metrics Bring 'Impressions' Reform?
Omnicom Media Group Goes Live With Point-Of-Purchase Programmatic Marketplace
Do Streamers Attract 'Light,' Casual TV Viewers?
Comedian Iliza Shlesinger On Willow Breast Pumps: 'Don't Just Suck It Up'
Television News Daily - Tuesday, April 12, 2022
CNN+ Inks Roku Distribution Deal
MSNBC's 'Rachel Maddow' Show Trimmed Back To Weekly
Report: 260 CTV Apps Were Delisted In Q4
Netflix Adds 'Double Thumbs Up' Feature To Hone Content Recommendations
Linear TV Still Top Priority For Warner Bros. Discovery, Analyst Says
Smart TVs Establish Key Beachhead For Connected-Home Technology
IAB: Digital Ad Revenue Jumped 35% In The U.S. In 2021
Audigent Presents Cognitive PMP, Partners With Comscore For Its Predictive Audience Segments
Arizona State University Obtains Grant To Study Journalistic Objectivity
Dancing Off Prime Time: Dancing On A Streaming Pinhead
Twitch's Rapid Audience Growth Has Recently Flatlined
Autocracy Dies In Lightness
Television News Daily - Monday, April 11, 2022
Craig Robinson Kills It In New Peacock Comedy
Merger Complete, Warner Bros. Discovery Enters Tough Streaming Race
'Sonic 2': Families Drive Massive $71M Box Office
Out-of-Home Ad Spending Rebounds In 2021, Remains 17% Below 2019's High
TV Personality Beau Boeckmann, 2 Ex-'Jalopnik' Writers Launch Car Website
Teens Divide Video Time Among More Streaming Platforms
Horizon Unveils 'Polycultural' Segmentation Platform, Will Use As Part Of Its 'Pre-Upfront'
AVODs Now Account For 25% Of Streaming Consumption
Marketing Movies On TV, In Theaters: 'Only In Theaters' Messages On The Rise
Television News Daily - Friday, April 8, 2022
When Worlds Collide: Discovery's Takeover Of WarnerMedia
New Warner Bros. Discovery Senior Executive Team Announced
Steinlauf Named Chief U.S. Ad Sales Officer Of Warner Bros. Discovery
Live TV Viewing Time With Legacy TV Providers Double Viewing Time Via CTV Devices
Amazon Prime Video's U.S. Penetration Hits 45%
Streaming Adoption Grows As Video Programming Choices Multiply
How Does A TV Marketing Exec Think About Messaging For Chris Rock -- Now?
Television News Daily - Thursday, April 7, 2022
For Ex-Prez, Netflix 'National Parks' Series Comes Naturally
NBCU's Peacock Gets New, Exclusive Sunday Morning MLB Package Of Games
Pam Kaufman Promoted To President, Consumer Products, Experiences, Paramount Global
Omnicom Media Group To Offer Clients LG Smart TV Ad Inventory
Automakers' National TV Spending Dips 27.4%
Mid-Range YouTube Stars: Next Big Influencers?
Is Sports Wagering Business Really The Savior Of Sports-Focused TV Networks, Pay TV Services?
Statehouse Press Corps Are Expanding, With Some Caveats, Pew Research Finds
PMI Digital Hires D'Amico To Head West Coast Expansion
It's The Demand Chain, Stupid
Television News Daily - Wednesday, April 6, 2022
For Grammys And Oscars, Huge Audiences Are Past History
Discovery Dubs EDO 'Preferred' Measurement For Upfront Deals
Roku Tests Dynamic Linear TV Ad Insertion
Kilar, Sarnoff, Forssell Exit WarnerMedia Ahead Of Discovery Merger
Dentsu Endorses 'Intrinsic' Time-In-View Attention Metric
Pharmaceutical, Retail Replace Automotive, Beauty As Top Ads At 2022 Grammys
New York International Auto Show Returns, Focuses On EVs
Facebook Funded A PR Campaign Against TikTok: Will TV Networks Do The Same?
Television News Daily - Tuesday, April 5, 2022
Police Work And Race In The Spotlight In AMC+ Drama
'Grammy Awards' Viewing Up 4%, CBS Estimates
FuboTV Moves Users Of Starter Plan To Pricier Tier, Stock Price Jumps
Sports Programming Helps Linear TV Reach Younger Audiences
Restaurant Industry Leads Way In QR Code Adoption
LG Sponsors Programming, And Produces And Streams It Too
Longtime Ad Exec, Country Singer Dies
Television News Daily - Monday, April 4, 2022
Krzyzewski's Final NCAA Game Scores 16.3M Viewers, Best 'Final Four' Result Since 2017
'Vice' Principle: Everyone Loves A Japanese Crime Drama
Premium Streamers' Downloads Rise Among Big Distributors, 'Churn' Grows
Slap-Happy Oscars Had At Least 1 Refined Moment: Premium Tequila Campaign Launch
Premium Video Ad Views +45% In H2 2021, Roku, Fire TV Lose Share
Disney Streaming's CTO Worked At Google On The Tech Behind YouTube
Yay! For A Change, The Entertaining Film Wins
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