• Nordstrom Tops Black Friday Social Engagement
    Black Friday (and various associated Cyber Days) is upon us once again, and savvy retailers have been building online buzz and anticipation with social media campaigns appealing to the more spendy angels of our nature.
  • Iran Hacks Young State Dept. Staffers' Social Media
    IIranian hackers have infiltrated State Department computers by gaining access to email accounts as well as the social media profiles of young State Department staffers, according to The New York Times, which cited diplomats and law enforcement officials familiar with the matter.
  • During Social Media Blackout, Belgians Turn To... Just Guess
    With Brussels locked down amid an ongoing manhunt for suspected terrorists, Belgian police asked inhabitants not to tweet details of police operations or share their own movements or whereabouts on social media.
  • Looking Back On A Year Of Digital Engagement
    Over the past year, MediaPost has partnered with ListenFirst to analyze companies in the Redbooks 500. Having just passed the first anniversary of the project, we thought it would be a good time to look back over the first year and see if any major trends stood out.
  • Teens Take Mobile Breaks, Delete Social Apps
    While many of us old (30+) people tend to picture teenagers as being more or less enslaved by their mobile devices and social media in particular, young people are actually developing strategies to moderate their usage, including taking breaks and even deleting social media apps.
  • Google+ Revamped, Indifference Continues
    If it were anyone else but Google, people would probably stop picking on Google+, the spunky little social network that both couldn't and didn't.
  • Survey: Social Media More Effective Than Traditional Marketing
    Sponsored social media advertising is more effective than many traditional marketing approaches, according to a survey of 511 marketing executives and managers conducted by the Halverson Group on behalf of IZEA.
  • Following Attacks, Users Turn To Social Media For News, Solidarity
    Social media companies, including Facebook and Twitter, sprang into action following the terror attacks in Paris on Friday, November 13, offering tools to help people in the area tell family and friends they were safe.
  • Hearst, WSJ Prepare Snapchat Discover Channels
    Hearst and The Wall Street Journal both prepare to launch new channels on Snapchat's Discover, a platform created specifically to help big media companies reach millennial viewers with short form content.
  • Subtitles Boost Long Form Video Engagement In Facebook's Newsfeed
    The addition of subtitles to long form video in Facebook's Newsfeed boosted viewer engagement and completion rates substantially, according to a new study by Adaptly and online publisher Refinery29.
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