VidBlog
Some of us Mediaposties spent the last two days on the left coast hosting the OMMA Entertainment and OMMA Mobile shows in LA. Two themes cut across both shows. First … Read the whole story
In a move that accelerates the development of an addressable video advertising marketplace, Havas' Adnetik unit this morning announced a deal with online video … Read the whole story
- COMMENTARY
There are all these buckets we try to sort video consumption into that don't make any sense anymore. Forward-looking financial projections are practically meaningless … Read the whole story
Rocketing growth of online video has pushed companies to offer new research measuring tools -- while some executives talk up the need for an … Read the whole story
As the market for online video continues to expand, WPP research unit Kantar Video on Wednesday debuted its own online video syndication, tracking, and … Read the whole story
