Precisely what kind of market threat or usage shift the iPad represents has been unclear in this first year since its release. With such a bubble of male, tech-obsessed early … Read the whole story
Google is testing Media Ads, a paid-search ad unit guaranteed to appear at the top of the query results page. The ad, supported by … Read the whole story
The battle cry that has been resonating throughout the Internet world was that "video was theirs" once net neutrality passed and bandwidth increased. It … Read the whole story
Shelf space. Brick and mortar. Line extension. Do these somewhat archaic business terms still help consumers find their TV and movie content? Read the whole story
I recently wrote about what goes into a great social video. In that article I mentioned that distribution is as important as a video's … Read the whole story
The point is to get the message out about how the size of the packaging doesn't reflect the strength of the product, which is … Read the whole story
TubeMogul has relaunched its PlayTime video ad solution as a demand-side platform allowing real-time bidding on over 5 billion auctions per day across various … Read the whole story
Good question coming from someone sitting on a panel called Video Neutral Planning. It was raised by Jeff Minsky, Director of Emerging Platforms, Omnicom … Read the whole story