The major moves with apps for videos and live streaming all happen first, or just about, with sports leagues, teams or networks, and fast-growing Omnigon has a big role, in … Read the whole story
The New York Times pitched some "early experimentation" with virtual reality at its NewFront presentation at Skylight Modern in New York City Monday, showcasing … Read the whole story
Hey, kids, let's play the Good News/Bad News game! At issue is the negotiations with BuzzFeed, National Geographic and "The New York Times" to … Read the whole story
Attendance at NewFronts presentations by media advertising executives resulted in overall interest and long-term revenue gains for new digital video platforms -- but not … Read the whole story
We call this publication Real-Time Daily, because our focus is on the role technology, data -- and importantly, people -- are playing in making … Read the whole story
Earlier this year, comScore announced the launch of an "Industry Trust" initiative intended to bring its advertising metrics directly to programmatic ad platforms. The … Read the whole story
Before the deal collapsed this week, Federal Communications Commission Chairman Tom Wheeler hadn't said much publicly about Comcast's $45 billion bid to take over … Read the whole story
"This series allows us to connect with these icons on a more personal level. We've really started moving the brand voice more toward emotional … Read the whole story