Geico's "Unskippable" campaign has been updated with an equally clever "Fast Forward" batch that is also mindful that online viewers really aren't there to watch commercials. Read the whole story
Marketing analytics firm AQ has offices in Walmart-based Bentonville, Ark., Norwalk, CT, Atlanta, London and Bangalore. The AQ acquisition could lead to further opportunities … Read the whole story
Netflix is pushing into more family-oriented TV. But this is nothing new. The real news will be when Netflix goes broader. Think reality TV … Read the whole story
Using multiple devices is changing the way consumers' brains work, said Ben Gaddis, chief innovation officer of Austin-based digital agency T3. Read the whole story
Super Tuesday is finally upon us, and much to the shock and chagrin of the media, Donald Trump appears to have an unstoppable head … Read the whole story
In April 2014 I wrote about what I dubbed SMFPs, or Social Media Faux Pas, defined as a sudden outburst of social media sharing … Read the whole story