Disney is the aggregate champ with an 11.5% share, followed by YouTube's 9.7% share. ...
Today's Top News
Marketing DailyExpedia Group Latest To Dive Into Retail Media
The popular travel site believes it can offer something hundreds of competitive networks can't: oceans of travel data. ...
The fraudsters utilized voice cloning technology, a fake WhatsApp account and YouTube footage to set up a Microso ...
Vermont early Saturday morning passed a privacy bill that, if enacted, would allow people to sue companies th ...
OpenAI has announced a new GPT model with smarter, faster real-time voice and visual interactions - technology th ...
Microsoft today announced the integration of OpenAI's latest GPT-4o model into Azure AI, to help developers and organizatio ...
Skechers has teamed with Super League to launch its first store in a Roblox virtual mall, offering playe ...
The agency succeeds Empower as the retailer's media agency of record. ...
For a time, Wells Lawrence was the highest-paid woman executive on Madison Ave. She is said to ha ...
Soccer Star Haaland Kicks Off 'Clash of Clans' Campaign
The Norwegian forward became the famous Barbarian King character as part of a soccer-themed game event. ...
Publicis Groupe Taps McCann's LaFond-Dufour For New C-Suite 'Impact' Role
She is tasked with developing a strategy to drive "immediate impact" across the Groupe's long-term environmental, social a ...
Coors Light Cracks Open 'Chill Amplified' Music Platform Featuring Lainey Wilson
The campaign kicks off with point-of-sale advertising, merch releases, sweepstakes for concert tickets and VIP experiences, and promotion ...
Media Firm Ordered To Remove Birthdates And Addresses Of Voters From Sites
Dan Proft's Local Government Information agreed to the removal last week. ...
Food Trends: Summer Flavors, Breakfast Chicken
Seems like the rest of the world is coming around to Chick-fil-A's idea that fried chicken is ...
Streaming News Service Offers Program For Monetizing Content
Gnomi App invites writers and thought leaders to apply for inclusion. ...
Purpose-Driven Campaigns Are Brand-Builders For Northwell
With an OOH campaign during the pandemic, Northwell Health achieved a 12% lift in brand relevance and ...
Instagram Expands Creator Marketplace To 10 New Regions
Meta is expanding Instagram's Creator Marketplace tool across 10 new countries including South Korea, Germany, the Netherlands, Franc ...
Bloomberg Media Partners With Tokyo Broadcasting System To Deliver Business, Financial News
The firms will also provide bespoke custom content in both Japanese and English for Japanese news consumers. ...
Charity Hits Close To Home For Latest Dutch Bros Fundraiser
For every drink sold May 17 at the coffee chain, the Dutch Bros Foundation will make a donati ...
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Find Out More »OPINION
A new ANA report benchmarks the use of principal media-buying by agencies, but it raises more questions than it answers about the true magnitude of the practice. That said, a significant percentage of ANA members aren ...
"Section 230 is now poisoning the healthy online ecosystem it once fostered," Reps. Cathy McMorris Rodgers (R-Washington) and Frank Pallone, Jr. (D-New Jersey) say. ...
Fox is so enthusiastic about its new animated comedy for next fall, "Universal Basic Guys," that the network has already renewed it for a second season. ...
