You asked for it.... More Time.
Mark your calendars!
April 11 - Extended Entry Deadline
May 21 - Appy Awards Party at IWNY
Wine education is no laughing matter. Except when it is.
To create awareness for the fine roster of Washington Wine makers, GreenRubin (in partnership with the Washington State Wine Commission) created The Recommendeuer app, featuring Greg Proops from TV’s Whose Line is it Anyway.
The awareness campaign was kicked off by shipping highly designed boxes to wine industry influencers and media. Inside each box? An iPad with a robust app featuring entertaining and informative videos about Washington State wine.
Each app was personalized for its recipient where The Recommendeuer greeted them by name, and dialogues continue today
between The Recommendeuer and the iPad recipients on social media.
A mass-market version of the app (iPad/iPhone) is available for aspiring tastemakers.
I confess, I have a 7-Eleven addiction...while I consider myself somewhat of a foodie, living in New York City and all, I can’t help but be drawn in by the donuts, breakfast sammies, anything on the roller grill and of course the classic Slurpee. Sometimes I need to cross to the opposite side of the street just to avoid its gravitational pull.
Then along comes the 7-Eleven iPhone app with a super simple user interface and a ridiculous amount of mouthwatering food images. How can I ever stop thinking about 7-Eleven now?! It is virtually impossible.
The homepage dashboard features fun tidbits of information and a more in-depth look at
deals, events, products and store locations are all just a swipe away. When you are near a participating store, you’ll gain access to coupons that can be redeemed there. And when it’s cold
out (like NOW!), you’ll see a promotion for hot chocolate instead of a Slurpee.
Beyond my 7-Eleven infatuation, this is one app that will drive customers in-store. A delicious marketing win.
Move over Seamless, there’s a new kid…errr app... in town named Foodler!
Available for iPhones and iPads, the food ordering and discovery app uses location data to find the best local restaurants andcuisines in 48 states and Canada. The app’s payment process is quick and intuitive, offering users the ability to enter their credit card information via a photo of their credit card rather than manually entering their information line-by-line.
Foodler’s unique “Best Bets” feature highlights top user-rated restaurants and, for regulars the app will make recommendations on new restaurants.
Our favorite feature? This app REWARDS users with points for every order! For those of us that spend
the majority of their disposable income on delivery, this is great news! The points accumulate towards Amazon gift cards, Foodler swag and more!
The Best Apps of 2013 Awarded at SXSW MediaPost's Appy Awards recognized the
best apps of 2013 following the conclusion of the OMMA Conference series at SXSW On Friday evening, March 8 in Austin, Texas, the best apps of 2013 were
celebrated at MediaPost's Appy Awards, an official event of SXSW. The winners included well-known companies like Walgreens, National Hockey League, Bloomberg
and Huffington Post Media Group, and rising stars like iCookBook, Babybump and Yiftee.
Seamless took home the Best In Show award for their iPad version of their popular food ordering app.
View the complete list of winners.
Each of the winners were carefully chosen by MediaPost's Executive Jury from among hundreds of thousands of eligible apps. The jury was comprised of industry experts from companies including MRM, PopCap, MacLife and PHD. http://appyawards.net/judging/
Produced by MediaPost Communications, a media, advertising and marketing news and events publishing company based in New York,the annual Appy Awards' aim is to acknowledge extraordinary Applications, whether they be mobile, social, or Web-based. The Appys don't discriminate by format, platform or device; instead, they focus on simply honoring the best Apps in all imaginable categories:http://appyawards.net/ View press release here.