DoubleClick Offers Email Ad Serving Solution

  • October 17, 2000
DoubleClick has unveiled DoubleClick eMail, a comprehensive suite of customer acquisition and retention email products for online direct marketers and publishers. The DoubleClick eMail suite encompasses technology, media and data products, which integrate the DART(TM) technology with DoubleClick's online and direct marketing expertise in order to deliver email marketing solutions that provide real time results and reports and enable continuous optimization. DoubleClick eMail is expected to be available internationally at the end of the fourth quarter of 2000.
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