Be A Sport

  • August 14, 2001
The 7th Annual Sports Marketing & Sponsorship Forum will be held September 13-14 in New York. Co-chaired by Scott Becher, President of Sports & Sponsorships and Terry Lefton, Editor-at-Large for The Industry Standard, the event has been considered the premier business event for the sports industry. Industry leaders presenting include Gatorade, Coca-Cola, Gillette, MasterCard, Verizon, Sprint, and Charles Schwab & Co., joined by executives from the NFL, the NBA, the NHL, NASCAR, and others.
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