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Saban Buys Back Power Rangers

  • The Wrap, Friday, May 14, 2010 12:09 AM
One week after announcing the formation of his new licensing division, Haim Saban has acquired its first major property: the "Power Rangers." Acquired from Disney by Saban Brands, the deal marks a coming-home. The property was created in Japan by the Toei Company and adapted to the U.S. market by Saban in 1993, with the launch of the "Mighty Morphin Power Rangers."

Saban has selected Nickelodeon as his television partner, with the "Power Rangers" moving onto the kids channel for its 18th season starting. To date, "Power Rangers" has aired in over 60 countries, while the property's licensed products and promotions have generated well over $5 billion worldwide.

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