Adtegrity.com, a Grand Rapids, Mich.-based Internet advertising services company, announced the formation of a new client services team to help web publishers and
advertisers optimize their results-based online advertising campaigns. Adtegrity.com's client services team will focus on campaign performance reporting, ROI calculation, and delivery options
research. The team will have the latitude to work with clients to make "on-the-fly" adjustments to the content and delivery mechanisms of campaigns to ensure effectiveness. The team will be lead by
Company Founder, President and CEO Scott Brew and two client services managers, Chad Jansen and Jason Balk. Jansen has been a longtime Adtegrity.com employee, while Balk is a new addition, joining the
Company from a leading Midwestern technology consulting firm.
