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Midseason Brings Shift in TV Rankings

The midseason brings two major changes to the schedule that will mix up the broadcast networks rankings over the next few months. The first is the premiere of Fox's "American Idol," the No. 1 show on television, which has boosted Fox to six straight season wins among adults 18-49.

But the other change, equally significant, is what will be missing, NBC's "Sunday Night Football," the show that boosted the network to a surprising second-place finish during the fall. Everyone expects Fox will move to No. 1 after "Idol" returns on Jan. 18 and NBC will slip from No. 2 to No. 3. The question is whether NBC can hang on to No. 3 once it has been passed by Fox, or will it fall behind ABC.

Read the whole story at Media Life »

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