A new report compiled by eMarketer predicts Google will see double-digit increases in revenue and take its market share to over 75%. Microsoft's Bing will see a 16.4% rise in revenues to $1.47 billion
by year's end, per the report. Said eMarketer principal analyst David Hallerman, "The U.S. paid search market is, more and more, a two-company game and yet there's no real competition." He said even
though Bing is gaining revenue, Google's share is still rising as the combined revenues at Microsoft and Yahoo continue to fall.
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