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By The Numbers: Major Agency Groups Report 2010 Rebound

  • Reuters, Friday, March 4, 2011 3:45 PM
With a jump of 5.3% in 2010 revenue, WPP enjoyed a solid rebound from a dismal -8% downturn the year before -- a trend that was likewise echoed by a 6.4% uptick for Omnicom and 8.3% for Publicis.

All that growth was at least partly due to companies "flush with cash but reluctant to commit to longer-term investments [who] spent heavily on advertising in 2010," according to Reuters' Kate Holton.

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