Ten out of 23 magazine group publishers had increases in ad pages from January to September 2011 compared to last year -- and Wenner Media topped this list, according to min.
Wenner had a total of 290.37 additional ad pages for its three magazines: Us Weekly, Rolling Stone and Men's Journal.
The next four publishers showing the biggest gains in ad pages were, in order: Source Interlink (whose best performer was Power & Motoryacht, which shows that targeting rich people can continue to be lucrative); American Express Publishing (due to a 98.34 additional ad pages for its bimonthly travel pub, Departures); Conde Nast (with eight out of 19 titles showing growth, most particularly Wired and Vogue); and Hachette Filipacchi (whose biggest growth was in Elle Decor).
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