• Adweek, Wednesday, January 18, 2012 3:31 PM

The political newspaper/website Politico is expanding its distribution from Washington,D.C. to New York City, with roughly 4,000 copies distributed (daily, we assume, though this post doesn't say) through newspaper boxes, and delivered to "financialexecutives,mediapersonnel,bothbroadcastandprint,aswellasselectpersonnelinMadisonAvenueadvertisingagencies," according to a Politico statement.

"Although Politico’s website may have a far broader reach than its newspaper sibling," there's still "robust" demand for a print product -- especially for older (over 40) readers, writes Emma Bazilian.

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