CentrPort Inc., a provider of outsourced e-business marketing solutions to Fortune 500 companies, today announced the release of CentrPort 3.3 – the latest version of its e-business marketing
platform. This latest release is focused on bolstering the platform’s marketing analytics and messaging capabilities while continuing to increase its extensibility via Web Services. Enhancements to
the platform’s self-learning optimization analytics enable CentrPort solutions to better comprehend and adapt to changing buyer preferences and needs. In addition, by exposing core business processes
as Web Services, CentrPort will enable clients to extend their current CRM strategies from offline to online marketing channels. Taken together, these enhancements enable leading marketing
organizations to engage customers and prospects in more coherent, intelligent and sustainable marketing dialogues, thereby increasing customer acquisition rates, loyalty and profitability.
