Companies Turn Deaf Ear To Social Media Gripes
Britons are using social media to make more complaints but say companies aren’t responding to them, according to a survey. More than a quarter of consumers (26%) say they complain more now that they can use social media to communicate with companies. But 83% of them report being unhappy with the response they received, while 17.5% say they did not get a reply at all. The survey of 2,000 French and British consumers found those in the UK use social media to complain mostly about retailers (21%) and banks (19%), while 33% of those in Northern Ireland criticised telecoms companies and 18% of the Welsh complained about local government.