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Interest Builds In Ebook Subscription Service

Over the last year, we have reported on the emergence of Oyster, 24symbols and Bookboard – all planning to offer rental of multiple ebooks for a monthly subscription. But, with the conventional ebook download craze still taking off, can this Spotify- or Netflix-like ebook access model attract consumers so soon? A survey by media strategy agency Oliver & Ohlbaum (O&O) shows 29% of current UK ebook users very interested in such a prospect — and only three percent not at all.

Read the whole story at PaidContent.org »

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