Around the Net
Pret A Manger Taps Indie Shop Walrus
- Advertising Age , Thursday, March 14, 2013 9:10 AM
U.K.-based fast-feeder Pret a Manger has tapped New York indie agency Walrus for the U.S. marketing business. Walrus will handle in-store, digital, and market-specific event efforts for the chain; the marketing will focus on highlighting Pret A Manger's menu's variety. Previously U.S. marketing was handled by Pret in-house.
