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EU, Google In Accord On Searches; Labeling Is Key

After a two-year inquiry, theEuropean Commission has accepted Google’s proposed settlement, according to two people briefed on the agreement who spoke anonymously because the proposal was not yet public. Google will not have to change the algorithm that produces its search results, the people said. Under the proposal, Google agrees to clearly label search results from its own properties, like Google Plus Local or Google News, and in some cases to show links from rival search engines.

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