• by Amy Corr  @MediaPostOTL, October 23, 2013

XFINITY launched a trio of TV spots catering to the ultimate sports fan who loves this time of year when college football, the NFL, the MLB playoffs, the NHL and the NBA are all on TV. "Live Sports Dog" shows an adorable dog being put to work by its sports-loving owner. The dog is equipped with a device that holds a tablet, laptop and cell phone, allowing the man to walk through his home and watch multiple games on different mediums. See it here. In “Huddle,” portable devices allow sports fans to watch TV anytime, even when strapped to a gurney en route to the hospital. Watch it here. The last ad, “Mattress,” shows a man with a hole in his mattress for his head to rest while he’s watching football. See it here. Goodby Silverstein & Partners created the campaign.