Experian, a global information solutions company, has acquired CheetahMail, an email marketing and customer intelligence solutions firm. By combining CheetahMail technology with Experian's range of
marketing solutions, Experian clients can send highly targeted and relevant emails to their permission-based subscriber lists. Through this acquisition, Experian will help companies leverage the power
of the web as a means of cutting costs and strengthening customer relationships. CheetahMail will operate out of its New York headquarters as a stand-alone entity and will be called CheetahMail, an
Experian Company. CheetahMail's client list includes Neiman Marcus, Starbucks, Discovery Channel and Bloomingdale's.
